Factors affecting value

Diamonds are graded using criteria that have become known as the four Cs, namely color, cut, clarity and carat weight. Similarly natural rubies can be evaluated using the four Cs together with their size and geographic origin.

Color: In the evaluation of colored gemstones, color is the single most important factor. Color divides into three components; hue, saturation and tone. Hue refers to "color" as we normally use the term. Transparent gemstones occur in the following hues: red, orange, yellow, green, blue, violet, purple and pink. The first six are known as spectral hues; the last two are modified spectral hues. Purple is a hue that falls halfway between red and blue. Pink is a paler shade of red.[5] In nature there are rarely pure hues so when speaking of the hue of a gemstone we speak of primary and secondary and sometimes tertiary hues. In ruby the primary hue must be red. All other hues of the gem species corundum are called sapphire. Ruby may exhibit a range of secondary hues. Orange, purple, violet and pink are possible.

The finest ruby is best described as being a vivid medium-dark toned red. Secondary hues add an additional complication. Pink, orange, and purple are the normal secondary hues in ruby. Of the three, purple is preferred because, firstly, the purple reinforces the red making it appear richer.[5] Secondly, purple occupies a position on the color wheel halfway between red and blue. In Burma where the term pigeon blood originated, rubies are set in pure gold. Pure gold is itself a highly saturated yellow. Set a purplish-red ruby in yellow and the yellow neutralizes its complement blue leaving the stone appearing to be pure red in the setting.[6]